The Real Story

The problem no one saw coming

Somewhere around 2017, I noticed something: Shopify was exploding. Stores were popping up left and right, themes were getting fancier, apps promised to do everything short of making your morning coffee, and merchants were going all in.

But with all this growth, there was a nasty little tradeoff no one was talking about—website speed.

See, Shopify makes it easy to plug and play, but here’s the ugly truth: all that extra code? It piles up. And before long, stores that should be running like high-performance sports cars were crawling like they had cinder blocks tied to their wheels.

Clients kept telling me, “My store is so slow, and I have no idea why.” I started digging, and the deeper I went, the worse it got. Stores overloaded with 20-30 apps (some long uninstalled but still secretly running in the background), themes stuffed with bloated scripts, and third-party services injecting who-knows-what into the code.

I knew we had to fix this.

Building a solution from scratch

I called up a few senior dev friends, and we started brainstorming. The goal? Create a system that could optimize any Shopify store, no matter the theme, the coding mess, or the number of apps in play.

Turns out, that’s easier said than done.

Google was rolling out new performance benchmarks. Web standards were shifting. What used to be “fast” was now slow in the eyes of search engines. We spent years researching, testing, and refining—chasing that dream of making Shopify sites fast, forever.

And after five years of relentless R&D, we cracked it.

The birth of Page Speed Group

When we finally built a system that could optimize and maintain Shopify stores at scale, we knew it was time to launch. That’s how Page Speed Group was born.

Now, we help merchants keep their stores lightning-fast, ensuring they never lose sales due to slow load times. No guesswork. No fluff. Just real performance, backed by data, keeping stores ahead of the curve.

And the best part? We’re just getting started.

Rade Santrac, Founder & CEO